It's that time of the year again!
The launching of the new clothing collection by Rectangle Jaune...
We get to work on the concept, art direction and design of a 64 pages catalogue twice a year (winter and summer): it's exhausting but also great fun! Though telling a Ukrainian model (who does not speak a word of English) to relax in the bottom of a pool is not the easiest thing to do...
The theme of the season was water and we offered a funky sports bottle with each catalogue!
(photos: imad el khoury)
