>new design: nikon bags

Under press right now: 2 new bags I designed for Nikon Leb. One is a lightweight recyclable yellow paper bag, and the other, inline with the I AM campaign, in more sophisticated materials.

>Welcome to RJ in the blogosphere

Welcome to RECTANGLEJAUNE in the blogosphere right here!
The new social media team (soon to be revealed) in collaboration with the visual communication manager (me) will try to keep you up with the latest trends, behind the scene news, style tips and more...
http://blog.rectanglejaune.com/

>Aida's cookies... mmmm!

Very proud to have worked on Aida's cookie pack and logo.. They taste amazing btw, soon to a shop near you!

>It's duck season!

Not so much into eating duck (well maybe some canard laqué...), more into preparing a fun table!

>my latest craze: pinterest!

I've been making moodboards for years now: on my desk, behind my desk, in my home, on my laptop, in certain folders, on my desktop, in clients files... and each time i wanted a special inspirational pict for a job or for my own use... go find it!!!!
AT LAST I'M SAVED.
Pinterest is here! A place where you can pin your collections online in as many boards as you want... and discover other people's boards from all around the world.
A world of its own, i tell you.
Click here for my boards, i've been there for barely 48 hrs so they're still small, and here for Pinterest in general...

>Please vote: left or right?

Which visual is more effective according to you?

>cheers to our set designer!!

I wanted to take the opportunity through this blog to say a huge thanks to Vanessa Dammous our set designer who once again did an excellent job on RJmag 6, though her name was erased by mistake in the credits!
Mea culpa, Vaness' and for what's it's worth, it's not everyday that 2 minds are on the same creative length; here's to working together many many times again and again ;-)

>more pages from RJmag 6, published next week

>pages from RJmag 6: "what's in a chair?"

Here is a series that i really enjoyed doing:
matching famous seats with the appropriate seated!
(click to enlarge)

>Gaga de GLEE? je le suis moi aussi...

What can I say? I love this series!! Great music, stunning performances, fantastic art direction, funny scripts, interesting characters... The Musicals lover that i am is completely thrilled. I wanted to post you about it for quite some time now, but this freshly published article in ELLE France urged me to do it now.. For more info click here.

>BLEU design consultants

Here is a project I really enjoyed working on; Bleu design consultants & architects: I did the corporate image and the notebooks design...

>It's a Victorian tea party dear!..

A little while ago we had an intimate tea party with the girls, every little lady received a vichy brooch and a hat with a tulle to wrap around it, victorian style, of course!
The treats were sweet and savory, accompanied by a proper cup of tea indeed...
All we needed was Mr Darcy but we did manage without him!

>Bic & Marc Jacobs USB boys

Well it seems my friend Marc is a lot like me ;-)
Remember 2 years ago I designed a PVC USB key for BIC with their BIC Boy? Well you've probably seen Marc Jacobs' new USB which is also in the same PVC material and the utter definition of cute!
These boys are definitely having a blast together in my handbag...

>My Rothko Mood of the day...

>Maison & Objet: new notebooks by Clairefontaine & Images d'Orient

If you happen to be in Paris the next few days, don't miss the Jasmyn notebook collection, designed by Peggy Dabar, and launched by Clairefontaine & Images d'Orient. I worked on the logo, the communication and also behind the camera on the photoshoot...

>Blogs of the week... We need color!

What can I say? I've always had a weakness for bright funky bold colors! And my heartthrobs this week are two scrumptious blogs by mega talented Lebanese designers: Rana Salam & the Bokja duo... Enjoy!

>best tree of the year!

Well her small Paris apartment has apparently great room for creativity!...
Cheers to Jossy who's got an upside down tree this year and who even made the tree decoration herself!

>Images d'Orient Booklet

A few pages from the Images d'Orient booklet designed a few months ago... You can click here to see what new items they have; perfect gift ideas!
Also, speaking of Holiday inspiration, I will soon post about my favorite tree for this season, done by Jossy, a Lebanese designer in Paris...

>paper christmas tree, part II

So, it's that time of the year again! Well here's what we've done this year: "L'arbre à bulles BD", a comics paper christmas tree...
(click picts to enlarge)

And here's some inspiration from around the world, Christmas trees from Paris shop windows...


And the magnificent Lafayette tree!

... and last but not least my tree from last year:

>Yasmine Fares Jewelry: the invitation is public!

Yasmine is a friend who designs gorgeous jewelry, minimalist pure lines, just as we like them! I worked on the logo & image of her brand as well as the art direction of her photo shoots.

Here are a few words with her to let you know more about her world...

SbyM: Yasmine, how did you start your career in Jewelry designing? Can you tell us a bit about your achievements?

Y: I actually did not start my career as a jewelry designer, I am an architect. And whenever I had a break between two jobs or two clients, I absentmindedly drew recurring sketches... And those little sketches inspired the fundamental lines of my collection today.

SbyM: A few words about your collection?

Y: My designs are all about interlacing lines, horizontal lines, vertical lines... exactly like architecture: the ever interfering traces of man in the urban landscape... two worlds always mixing, sometimes with passion and some other times with serenity...

Voila! You have two days only to be the lucky holder of one of her pieces, so hurry up!